Micro-Gro

Specialist Plant Feed

Micro-Gro is a leading international provider of plant food and supplements, and we were thrilled to collaborate with them on a fresh new brand identity. The project encompassed four key product lines: Greenhouse, Biomix, Subtimix, and Indoor.

The challenge was to create a visual identity that resonates with both plant, fruit, and vegetable growing enthusiasts, while appealing to a younger demographic without losing the brand’s existing appeal to older customers.

To bring this vision to life, we developed a cohesive suite of collateral, including packaging, promotional leaflets, in-store point-of-sale materials, and labels—ensuring that both educational and promotional content were beautifully presented.

Branding
Packaging Design
Leaflet Design
Label Design
Point of Sale Design

Our rebranding not only captured the essence of Micro-Gro but also helped us reach a broader audience by modernising our visual identity. The team’s expertise in both design and marketing strategy has been invaluable as we continue to grow.

Stuart Yates – Micro-Gro Executive